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NATASHA YGSI
portfolio
Midwest born, and Filipino bred - I am a proud Asian American creative. I’m a lover of life and relish in solving a good problem. I like stories, pop culture and things powered by the internet. Chronically online, I fervently believe that culture is created in the comment section.
In my high school career class I gave a presentation about my, "Future Career as a Creative Director" and I'm still trying to live up to that PowerPoint presentation of future me.
My work has been recognised by several major industry awards and publications including Cannes Lions, The Clios, and Lürzer’s International Archive.
Associate Creative Director / Graphic Designer
Natasha Ygsi
Experience
experience
2024 - 2025
DEUTSCH LA
ASSOCIATE CREATIVE DIRECTOR
Led creative development for Taco Bell, delivering social, film, interactive digital and in-app work across nostalgia-led and value-focused campaigns.
2018 - 2022
VML
ART DIRECTOR, SR. ART DIRECTOR
First Call (Print + OOH) recognised with a 2018 Bronze Health Clio for Disease Awareness (Print) and featured in Lürzer’s International Archive.
2015 - 2016
WE ARE ALEXANDER
JUNIOR ART DIRECTOR
Developed hyper‑local, direct‑to‑consumer campaigns for Anheuser‑Busch brands, building strong digital‑first and e‑commerce expertise. Supported national and international campaigns with tailored e‑commerce messaging and digital creative.
2025 - 2026
DIGITAS HEALTH
ASSOCIATE CREATIVE DIRECTOR
Worked across dermatology brands within the US pharmaceutical space, contributing to emotionally sensitive creative development while navigating regulatory constraints.
2022 - 2024
FCB CHICAGO
ASSOCIATE CREATIVE DIRECTOR
HVRxHVR: Double Ranch Activation, recognised with a 2024 Bronze Cannes Lion, Gold One Show (Experiential + Promotion), and Bronze Clio.
2016 - 2017
BERNSTEIN-REIN
ART DIRECTOR
Created social and video campaigns for McDonald’s in the Midwest, including work for the Kansas City Chiefs and Kansas City Royals. I also Designed bespoke digital animations for major brands such as Discover Business and Old Dominion Freight Company.
recognition
contact
get in touch
Drop me a line if you want to get in touch, or just to say, "hello!"
Interested in collaborating? Sounds great!
Want to compare Letteboxd top 4s, TikTok drama, or lobby for which countries I should visit next? Even better.
Hit my email - I can't wait to hear from you!
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